Get the Hell Into It by Sarah Beth Moore [book review]

Procrastinating on a big project? Letting Big Shiny Object Syndrome get the best of you? It might be time to Get the Hell Into It.

Get the Hell Into It

The subtitle of Sarah Beth Moore’s newest book may cut to the quick even more than her title: Stop Bouncing from Idea to Idea and Learn to See Things Through. Ouch. Also, thank you.

For 12 chapters of teaching and exercises, Moore takes us on a pointed yet lighthearted journey reminding us making our dreams come true is our job, not something we sit around wishing for. Since she’s also a creative soul, Moore speaks from experience about starting projects with great enthusiasm only to quit before beginning (it will probably fail anyway, right?). She also offers strategies for combating the dual devils of procrastination and big shiny object syndrome with the smart takeoff, the 5-percent rule and working forwards (I swear by this one!).

Chapter 9 talks about getting lucky, which I found both uncomfortable and refreshing. I know there’s no luck…but maybe deep down I wonder if I’m just unlucky. You know? Why am I still here, all these years later hustling my butt off watching those who came after me see more success? Moore says don’t even worry about it—becoming successful is not your job. “One more time: You don’t get to pick the timing of your break. It will come when it comes.”

It may be possible to put aside comparison and jealousy if only I can remember my job is to get the job done. Success is not my job. Success is not my job.

If you can accept that you are not in control of your break—that you are not in control of anything but your ability to work hard—then you have a way better chance of getting that break at all.

Yes the artistic, creative life is filled with insecurity and emotion. And it’s important to be gentle and build each other up. But at some point there’s work to do and you need some tough love. You need to get the hell into it and do your job.


Get the Hell Into It: Stop Bouncing from Idea to Idea and Learn to See Things Through (Weenie-Proofing the Artistic Brain Book 2) synopsis

Stop Falling Prey to Shiny Object Syndrome and Start Seeing Ideas Through

What if instead of starting new projects every other week, you actually finished the ones you already have going? What if in a few weeks you started seeing real progress, and in a few months could hold finished manuscripts, paintings or websites in your figurative hand? What if your creativity became a source of empowerment and financial freedom rather than dread, resentment and ever-present bathtub crying?

Professional copywriter and creative Sarah Beth Moore has helped clients double their conversions, written copy for hundreds of entrepreneurs, and coached dozens of amazing creatives in sucker-punching procrastination and actually getting things done. (She spends a lot of time opining about aliens as well, but fewer people pay for that.)

In the course of working with so many aspiring writers, artists and business owners, she’s noticed that beating procrastination doesn’t require superhuman strength. All you need is the right mental mindset, available to anyone willing to look for it. In Get the Hell Into It, you’ll learn:

  • How productivity can work against you BIG TIME
  • What actually lies at the root of the creative urge
  • The real reason creatives quit projects before they even begin (or soon after)
  • Why you’re shooting yourself in the foot with the way you start projects
  • How successful people maintain enthusiasm throughout the entire creative cycle
  • What the 5-Percent Rule is and why it’s so critical to your success
  • What to do when you don’t have a whole day to work on your creativity
    The true meaning of luck (it’s not what you think, dude)
  • How to win big by giving up control
  • The secret nature of doubt and how you can deal with it on REAL terms
  • What editing really means to creatives
  • How to kick booty and see every project through

Get the Hell Into It is the definitive step-by-step guide to overcoming procrastination and Shiny Object Syndrome and actually finishing projects and launching creative dreams—and it’s a process you can follow for life.

Procrastinating on a big project? Letting Big Shiny Object Syndrome get the best of you? The  creative life is filled with insecurity and emotion. And it's important to be gentle and build each other up. But at some point there's work to do and you need some tough love. You need to get the hell into it and do your job.

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